Hi ,This year tried to break me.Not dramatically.Quietly. Persistently. In the spaces where doubt grows best.2025 was my first year in business and it didn’t begin with confidence or clarity or a colour-coded plan. It began with exposure.January felt...

Hey lovely,Just a quick, behind-the-scenes update.I’ve opened 2 spots for Instagram Management, starting January 1st.One has already been claimed.The other two will go quickly.I cap this service intentionally so every client gets my full attention. W...

Hi ,This week tested me in ways that make “busy” feel like a cute understatement.My daughter had surgery — nothing life-threatening, but enough to flip our world into that strange hospital room limbo where time moves like syrup and your brain tries t...

Hi ,I know it’s Sunday evening and you’re easing into the week ahead, so I’ll keep this quick.Early access to the Post & Get Paid Kit™ closes tonight, and I didn’t want you to miss it if you meant to grab it.A few women have already messaged me s...

Hi ,There’s something founders rarely admit out loud, but I’m going to say it anyway:Most women aren’t struggling with content because they don’t know WHAT to post…they’re struggling because they don’t have the capacity to keep up with it.And that’s...

Hi ,I wasn’t planning to send another email this week…but I kept thinking about you... the founder sitting between client work, kids, life, and a brain overflowing with half-formed content ideas.And I realised something:Most women in my community are...

Hi ,I’ll be honest with you this week has been heavy.The kind of heavy where just as you think you’ve found your footing, another wave rolls in.We’ve had some personal, family-health news hit us back-to-back, and even though I tried to keep working t...

Hey ,Guess what? Your brand-new Carousels Club templates just hit your Whiteboard and they’re about to be the “Play It Again” moment for your content (yep, full Luke Bryan vibes 🎶). 🤠This month is all about health & fitness...

Hello !There’s something about holidays that makes everything else fade into the background.The to-do lists.The notifications.The mental tabs you didn’t even realize were open.A week of sunshine, slow mornings, food you didn't have to make, poolside...

Hello !We’re winding down our trip now... the Gold Coast behind us, a little Blue Mountains left, a car full of half-eaten snacks, and my camera roll full of moments I never want to forget.Somewhere between the toddler giggles and the long drives, it...